Roadtrip

Posted on | July 27, 2010 | No Comments

Hoofcase took a drive down to North Carolina on Saturday. On the way we took a little detour through Swoope, VA to get some beef and pork made from cows fed only rainbows and unicorns at Polyface Farms. What we love about this place is that they have spent no money trying to make it look good for us tourists. It’s a real farm, and it looks like it, and I appreciate that. They could use some help with a logo re-design, but we can leave it as Folk Art and move on. And Virginia is freaking gorgeous. Never new. Basically Virginia doesn’t really exist in our world, except for vintage “Virginia is for Lovers” t-shirts on hipster girls back in the Brooklyn days. It’s a great place to put right in the middle of your road trip.

Oh, and I spotted this sign in a gas station off the highway…make of it what you will.

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Hoofcase, helmed by Brandon Emerson and Emma Hite, is a design/events/brand consulting team based in Apple Creek, Ohio.

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